HyperDrive Interactive

Now Hiring: Interactive Designer (Cincinnati OH)

The Interactive Designer is responsible for the design and development of digital marketing components. You should be able to create visual graphics for both email and Internet application, as well as be able to understand and sometimes execute basic programming necessary to make the design functional. We are looking for a “hybrid” who loves design and finds programming to be rewarding and wants it part of their skill set. Assignments…

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Are You Listening to Your Customers? Use Social Media to Help You Win Referrals and Leverage Word-of-Mouth Marketing Programs

Are you listening to what your customers are saying? If you hear what they have to say and build relationships you will receive positive results. Essential Social Media Tools.  Start with the basics and see how easy it is to track your brand name, product, location and more. Facebook Google+ Linked In Twitter Use the “Search” function to track common questions or phrases related to your company, product or service….

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How To Take Advantage Of Open Graph (“OG”) META Tags On Facebook, Twitter, and Google+

Open Graph protocol allows web developers to turn their websites into “graph” objects, allowing a certain level of customization over how information is carried over from your website to Facebook or other social entity. Tightening down the OG code will deliver greater impact. (Note that LinkedIn and Google+ also use a form of “forced” tagging, read this article for tagging information and best practice tips. Other social networks may follow…

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Two New Hires Join HyperDrive Enhancing Interactive, Email and Word-of-Mouth Marketing Services Strengths

HyperDrive’s technology and account departments welcome Joe Driscoll and Robin Wuest to be part of the HyperDrive crew. Joe Driscoll. Joe joins the team as a Programmer having demonstrated an early interest in programming and the internet when he built his first website in 1998 and being an early adopter of other early web phenomenons such as blogging and podcasting. Joe is currently wrapping up his degree at Northern Kentucky…

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Move Over Social Sharing “BUTTON” Social Sharing “CONTENT” Has Moved Into Email Marketing

Get ready to populate your email with social media content that is relevant and welcomed by your audience. FanCentric founder and CEO David Devore shares 8 ideas for using social media content in emails with his recent article published by the Content Marketing Institute. “The bottom line is that if your emails are not populated with noteworthy content that’s relevant to your audience, your social sharing button is a useless…

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